AJWAD by Lattafa, EDP

LATTAFA, a premium company sense of style, essence and imminence, is the finest brand from Lattafa perfumes. LATTAFA defines lifestyle and caters through its best in class perfumes which not only pampers, but helps men and women cherish their life every day. Through a relentless peruse to satisfy many air taste and fashion, we offer unforgettable creations through elegant perfumes for all…

The brand LATTAFA is an essential creation inspired by the term “verve” which stands for passion and energy. Each perfume from LATTAFA depicts the same energy and vaguer, proving to be an inspiration to exhibit such a passion, each day. There is many trait and characteristics which connects and individual to a specific aroma and imminence. Such and aroma becomes an incredible driving substance of energy. LATTAFA takes pleasure in facilitating people of every kind and preferences to stay passionate and thriving in life through our collection. It has to be the creation form LATTAFA when it’s all about renewed energy with each perfume and aroma, time and again…

And, a brief history behind…
‘Lattafa perfumes’ was conceptualized by Mr. Sheikh Shahid Ahmad way back in 1982. Being a highly acclaimed visionary, Mr. Sheikh had a dream to create high quality perfumes for the regional customers in the Middle East. A small company was transformed into a formidable regional player with its exports to major GCC countries. The company has been maturing in style, composure and quality which created an incredible value among its customers, proving to be par excellence and superior to any other product in the segment. To keep the legacy moving, the company launched LATTAFA in 2012 to expand the scope of business beyond Middle East and to serve a wider range of customers across the globe. Going global has further made us to bring in the finest occidental fragrances to cater to the niche and the urbane…